Chyme Productions are creators of unique handmade fashion and accessory items. Here you will find apparel, jewellery, cards, display collectables and more.
Challenge: To create a visual identity that will be recognised as every girl's favourite store for handmade fashion and accessory items and the one-stop-shop for unique gifts.
The visuals have to vibrantly express the brand's personality; optimistic and one-of-a-kind.
This project was executed in collaboration with fashion designer, Marwinda Zhang.
Tagline: You are one of a kind.
Target audience: Females, ages 16-28
Inspiration was gathered from sources that stimulated the mind to wander wild and free; nature, wild animals, etc...
